Entresòl 2a, porta 1a
08028 Barcelona
Spain
BJC. Breaking the industrial ice.
There is space for the emotion in the industrial area? Are persons the key of a creative solid strategy? Can a series of small electrical material stimulate the right hemisphere of the brain? And the domestics? In short, can we break with the coldness of the industrial world in the communication? These, and many other strategic questions, mark a dynamical and conceptual video that follows the course of all the actions that define the strategy of BJC's communication.
The language of the light.
The light is much more than electromagnetic waves, is a driver of infinite sensations. Under this fascinating premise, we have created a vital and harmonic video that does not agree to present the solutions in BJC's lighting. It tries to transmit the feelings that every light evokes in our urban spaces.
Harmonious storm.
When there is an event of Construmat's height, Barcelona transforms. Businessmen, builders, engineers and all kinds of companies linked to the world of construction, gather in the same space to listen, offer, throw the fishhook and, definitively, make business. Of BJC's hand, we could live it at first person.
We are neutral.
Traditional system or radio frequency system? And then, aesthetics Bjc Mega, Bjc Magna, Bjc Iris or Bjc Aura? The decision belongs to the user. So, first of all objectivity. In our Motion Graphic we only show every series in its context. Without favouritisms, without preferences. We respect to the maximum the freedom that defends the System Bjc Iris.
BJC Fenie.
A few somersaults over the space of lighting and Alehop! Without touching the ground, we remain held firmly in the hoops of the small electrical material. After realizing seven complete drafts of 360 degrees, we jump in corkscrew on the scene of the radio frequency. We give a quadruple mortal jump and disappear of the track without turning aside the look of BJC's emblem.
